
Paid to Grow helps you identify what’s working, what’s not, and where to focus your energy for measurable growth. From enhancing your client experience to mastering sales conversations, JJ offers a no-fluff, results-driven approach that helps you get paid more and more often while growing your business with confidence.
In Paid to Grow, JoAnna “JJ” Ferrari guides business owners and entrepreneurs through a transformative journey of business growth—rooted in actionable insights, personal development, and proven strategies. JJ teaches that your business will never outgrow the mindset and habits of its leader. This program is about breaking through those limitations and discovering how to become, attract, and create success at every level of your business.
By focusing on key patterns and behaviours that shape your results, Paid to Grow helps you identify what’s working, what’s not, and where to focus your energy for measurable growth. From enhancing your client experience to mastering sales conversations, JJ offers a no-fluff, results-driven approach that helps you get paid more and more often while growing your business with confidence.
Who Is This For?
- Business Owners and Entrepreneurs who want to accelerate growth and create long-term success.
- C-Suite Executives aiming to optimise business performance and develop stronger teams.
- Professionals in Transition looking to reinvent their businesses and achieve new levels of growth.
- Leaders seeking to enhance their mindset, marketing, and leadership capabilities.
Why It Matters:
Entrepreneurs and business leaders are constantly challenged by the evolving marketplace. To stay ahead, they need strategies that not only grow their revenue but also enhance their ability to lead, sell, and serve. Paid to Grow addresses these critical aspects, offering a clear path to consistent growth, increased client retention, and better sales results—all while fostering personal development to help leaders rise to the next level.
What You Can Expect From Us:
What can the client expect from your coaching sessions?
Clients can expect:
- Practical, results-oriented strategies to enhance business operations and client retention.
- Deep dives into leadership transformation and the habits that shape success.
- Hands-on guidance for improving sales conversations, marketing messages, and decision-making.
- A step-by-step approach to maximising the value of their business, clients, and services.
Top FAQs:
- How can I break through my own limiting beliefs to achieve greater success in business?
By identifying and challenging the patterns that hold you back, you’ll be able to make mindset shifts that lead to stronger, more effective leadership.
- How do I retain more clients and increase their value?
We’ll explore strategies for enhancing your client experience, adding value to your services, and creating residual income streams.
- What needs to change in my business approach to ensure long-term growth?
Together, we’ll identify areas for improvement in your marketing, operations, and sales strategies, setting a clear plan for sustained growth.
- How can I have more successful sales conversations and close more deals?
By mastering the 4-2-1 Sales Conversation Formula, you’ll shift from traditional selling to providing value, which builds trust and drives sales.
- How can I align my business goals with personal growth?
We’ll focus on the connection between personal development and business growth, ensuring that your leadership, confidence, and decision-making support your business success.
Key Takeaways:
Session Details
What type of sessions do you offer?
- 1-on-1 coaching for personalised business growth strategies.
- Small group coaching to foster collaborative learning and growth.
- Onsite coaching for businesses looking to engage their leadership teams directly.
- Online coaching for flexible access to JJ’s expertise from anywhere in the world.
What is the duration of each session?
Each session includes:
- 1 x 90-minute coaching session per week to dive deep into the core topics.
- 1 x 30-minute follow-up session per week to track progress and troubleshoot challenges.
What results can a coaching client expect from you?
- Increased Client Retention and Sales:
Clients will learn how to keep their existing clients engaged, improve service offerings, and generate more sales from their current client base. - Clear, Effective Messaging and Marketing:
JJ will guide you in crafting clear, powerful messages that resonate with your target audience, making your services irresistible. - Mastery of Sales Conversations:
Learn how to shift from selling to teaching, building trust, and closing more sales with the 4-2-1 Sales Conversation Formula and role-playing scenarios. - Improved Business Processes:
JJ will help you identify process weaknesses, tackle operational challenges, and streamline your business to enhance productivity and growth. - Personal Leadership Growth:
By understanding how your personal habits impact your business, you’ll develop the mindset and confidence to lead with more clarity, confidence, and purpose.
What are the key topics/outline of your coaching program?
Paid to Grow covers essential topics for growing any business:
- Identifying Growth-Enhancing Patterns – Spotting behaviours and habits that shape success.
- Client Retention and Communication – Maximising client value through better service and engagement.
- Messaging and Marketing – Crafting irresistible offers and reaching the right audience.
- Sales Mastery – Shifting from selling to teaching and mastering the art of the sales conversation.
- Business Growth Strategy – Setting big goals, tracking progress, and improving key areas for sustainable success.
Do you give the client actions they need to take, monitor, and measure between sessions?
Yes, each client receives tailored action steps after every session. These steps are designed to be measurable, ensuring they can track their progress in real time and make adjustments as needed.
Do you provide coaching materials for the client?
Yes, clients will receive personalised coaching materials, including worksheets, guides, sales conversation frameworks, and business growth trackers to use throughout the program.
What Our Clients Say About Us
JJ is unapologetically JJ in a way that makes the audience feel safe, energised and motivated to make the world a better place. JJ has a humble approach to telling her story in the most honest and open way she can. JJ overlays important and complicated topics with humour and relatability, keeping the audience engaged for the entire session. We had absolutely glowing feedback from attendees, many saying it was the best LGBTQIA+ event they had attended at their time in the organisation. Highly recommend JJ as keynote speaker for any upcoming events.
Audience Member
I wanted to say a huge THANK YOU for joining us on Wednesday to share your story. We had over 100 people join the call and in the meetings I’ve had since Wednesday morning everyone has been talking about how much they enjoyed your presentation, what a refreshing view you shared, how thought provoking it was and what an inspiring story. You kept us all enraptured and we could have easily listened to you for another hour! It was so lovely to meet you and we wish you all the best.
Audience Member
JJ was a perfect fit for a FCTG conference. Her humour, messaging, and direct approach were all spot on. Become, Attract, and Create worked beautifully with our theme of shaping the future. What the team and I appreciated most about JJ was her honest and gritty style, which was not only refreshing but captivating. We were delighted to have JJ at our conference, and she exceeded our expectations. It was also wonderful to have her join us and the team for lunch to continue the conversation.
Audience Member
It was very obvious that our audience was astoundingly impressed with JoAnna’s presentation and we received a very positive response from all our attendees as well as in the feedback following the session. JoAnna speaks with conviction, clarity and humour and we would welcome her back to speak with us any time.
Audience Member
JoAnna is an inspirational and motivational speaker. Her passion is infectious, and she is able to engage her audience effectively and with verve. JoAnna is also skilled at distilling the main points of a presentation into easy to inspire and remember points. JoAnna inspires her audiences who are full of praise for both her speaking content and her presenting style.
Audience Member
Dear JoAnna, on behalf of YWCA Australia I wish to extend our sincere thanks to you for presenting as a Keynote Speaker at the SHE Leads Conference. Participants feedback rated your presentation “Rethinking Life” as excellent and received a high number of additional outstanding comments. We felt your presentation was an excellent way to end the conference and the way you delivered your presentation kept people engaged right until the end.